About Us
Born global, we adopt the heart and essence of Byron Bay into our clothing style.
Founded in the sleepy coastal town of Byron Bay NSW Australia, we have spent years travelling and meeting with makers around the world with the goal of sourcing the best designer clothing for kids at the most competitive price.
Operating out of Melbourne these days, with regular visits to our spiritual home Byron Bay, we have incorporated a global approach from conception. Today, we often ship direct from our global network of makers to reduce unnecessary handling and ensure the best prices are passed onto you.
Our founders have collectively worked in the apparel and retail industry for over 20 years and we pride ourselves on being able to offer affordable designer clothing to the Byron Babies of the world!
Founded in Byron Bay, Australia in 2013. Today, we operate globally.